If you're creating product bundles in your Shopify store, you need to know exactly how much profit each bundle generates. This guide walks you through the math — and shows you how to automate it.
Every Shopify merchant knows the metric: Average Order Value (AOV). It's the number every bundle app promises to increase. It's the KPI every ecommerce course tells you to chase. And for many merchants, it's quietly destroying their profitability.